Our Story

Honoring the Past. Building the Future

K9 Super Supplements was founded with a simple but powerful mission:
to support dogs with real nutrition, honest ingredients, and purpose-driven formulations.

 

That mission began with Dave Daley, a lifelong dog advocate who built K9 Super Supplements from the ground up. Dave wasn’t interested in trends, shortcuts, or mass-market hype—he was focused on results, transparency, and doing right by the dogs and owners who trusted him.

 

Through years of dedication, education, and hands-on experience, Dave established K9 Super Supplements as a brand people could rely on—one rooted in integrity, not marketing gimmicks. Today, that foundation remains firmly in place.


A Thoughtful Transition

As K9 Super Supplements continued to grow, Dave made the decision to entrust the brand to owners who shared his values, his standards, and his respect for the community he built. That’s where Raw & Paw Co. comes in.

 

We are Eric and Lindsay Steward, founders of Raw & Paw Co., a veteran-owned, family-operated company built around the same principles that made K9 Super Supplements what it is today: education, integrity, and a deep respect for the health of animals.

 

This transition wasn’t about change for the sake of change—it was about continuity. Dave remains the origin of this brand, and his influence lives on in the formulas, philosophies, and expectations that define K9 Super Supplements.


Who We Are

Raw & Paw Co. was built by people who live this lifestyle—not from behind a desk, but in the trenches with dogs, customers, and real-world results.

 

We believe:

 Dogs deserve nutrition that supports their whole body, not just symptoms

 Supplements should be clean, functional, and purpose-driven

 Education matters just as much as the product itself

 Trust is earned through consistency, transparency, and accountability

 

As new owners of K9 Super Supplements, we are not here to reinvent what already works—we are here to protect it, refine it, and ensure it continues to grow with integrity.


What’s Staying the Same

We know trust is built over time, and we don’t take that lightly.

 

You can expect:

 The same proven formulas

 The same commitment to quality

 The same standards Dave set from day one

 No shortcuts, no fillers, no compromises

 

Every product remains rooted in the principles that made K9 Super Supplements a trusted name.


Looking Forward

While the foundation stays the same, the future brings opportunity.

 

Our Vision:

 Continue expanding education and transparency

 Strengthen community engagement

 Improve accessibility without sacrificing quality

 Ensure long-term stability and growth for the brand

 

Above all, our responsibility is to the dogs, the owners, and the K9SS legacy.


Thank You for Trusting Us

If you’ve been with K9 Super Supplements since the early days—thank you.
If you’re just discovering us—welcome.  We are truly honored to carry this brand forward and grateful for the trust placed in us.

Same heart. Same mission. Same standards.
Just a larger family behind it now.


Eric & Lindsay
Owners, K9 Super Supplements & Raw & Paw Co.